Profectio is the go-to source for news on the Canadian advertising and marketing industry. Our weekly wrap-up highlights the most exciting stories from the previous week as chosen by our readers. Here are the Top 10 stories for the week ending April 19, 2024, as chosen by our readers:
- Bud Light Gets Ready To Buckle Up With Country Music Singer Owen Riegling
- The Return Of KFC Canada’s Extra Crispy Deal Is Here, Full Of Deliciously Messy Crumbs
- McCain Foods Canada Signs Three-Year Sponsorship Deal With Toronto Blue Jays
- Why Did BIC Soleil Escape Choose To Partner With The Professional Women’s Hockey League?
- How Can Canadians Get Their #MyBreak Featured On KITKAT Canada’s Street Posters?
- VIDA Recruits Trailer Park Boys To Tackle Affordable Homeownership
- What Makes Coffee Mate’s Newest Campaign Stand Out: Its Iconic Name?
- Janes Gets Cooking With The Toronto Blue Jays
- Dentsu Creative Canada Comes Out Swinging With 7 Account Wins
- Laura Baker Appointed Vice President Of Marketing At Home Hardware
- Harvey’s Named The Official Hamburger Of The National Hockey League In Canada
- Air Miles Announces A Round Of Layoffs
- Dove Stays True To Real Beauty, Commits To The Real Deal And Not AI In Advertising Campaigns
- Lil Yachty Gets Nostalgic In McDonald’s Canada Menu Song Remix
