Rogers is getting ready to serve more advertising to those who ride the Toronto Transit Commission (TTC) across its 75 stations and almost 80km of Toronto’s subway system. The company announced it plans to roll out 5G in the tunnels and the busiest subway stations on the TTC.
Back in April, the company acquired BAI Communications for an undisclosed sum which had owned the rights to provide wireless service on the Toronto subway since 2012. The company says that currently, TTC users with any mobile provider can make 911 emergency calls only where the cellular network exists – on station platforms, concourses, and approximately 25% of the tunnels – and it will work to quickly address gaps in the busiest and most critical sections of the subway. Moving forward, a 5G network will be built across the subway system and is expected to take approximately two years to complete. Extensive fibre network and radio equipment upgrades are needed to modernize and increase the cellular capacity of the current 3G and 4G network.
Why does Rogers want 5G on the TTC?
Rogers had the foresight to see money-making opportunities when it acquired BAI Communications, consumers are addicted to being ‘always-on’ and they can be the communications network that enables this while at home, at work, and soon travelling between the two destinations underground in the TTC.
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