Looks like La Presse Group Sales is on the grow again, this week they have announced the appointment of Maxine Finlay Ross as Director, Brands and Strategic Development. In her new role she will be responsible for business development for La Presse+ as well as La Presse’s other media platforms in the food, consumer packaged goods, electronics, fashion, pharmaceuticals and automotive sectors.
Before joining La Presse, Maxine served as Senior Account Manager, Multiplatform Marketing Solutions, at Rogers Media since 2011, where she was responsible for business development for several top publications including Chatelaine, LOULOU, Today’s Parent, Canadian Health & Lifestyle, Sportsnet, Maclean’s and Cosmetics. She worked previously as National Accounts Manager for RD-Media (Reader’s Digest, Best Health), St. Joseph Media (Fashion, F18, Weddingbells, Mariage Québec, Wish, Canadian Family, Gardening Life) and Kontent Group (Inside E, FQ, Sir, International Architecture and Design).