Week That Was - 2007-11-16

By Dave Forde on November 19th, 2007

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IAB Online Advertising 2007 The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) announced that Internet advertising revenues exceeded $5.2 billion for the third quarter of 2007, which represents yet another milestone for the online world and a $1.1 billion increase, or 25.3 percent, over Q3 2006.

Let’s be honest, the Microsoft’s Zune portable digital music player hasn’t quite taken off the way that Balmer and the boys in Redmond had hoped but they’re not throwing in the towel just yet. Microsoft announced they are acquiring Musiwave for around $50 million, which is a provider of mobile music entertainment services to operators and media companies.

It looks Mark Zuckerberg isn’t content with Facebook’s current dominance in North America as rumours are flying around the net they are going to be acquiring Zhanzuo.com, a Chinese social networking site with seven million users $85 million. How much bigger can this social networking site grow to?

Here are some of the other industry stories and news that we talked about in this edition of The Week That Was.

Headlines:

TinBu and Yahoo! Canada To Create Online Content Distribution Platform
SheDoesTheCity.com launches with a little sex and lots of sass
YouTube Canada open for your viewing pleasure

Account Wins:

Campaigner secures 4 more email marketing clients

Deal Flow:
Kaboose set to acquire number one UK-based parenting site for $140M

Upcoming Events:

Word Up - November 28, 2007