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Google went shopping yet again, this time picking up a security and compliance company called Postini for$625 million in cash as the search giant continues to make stride into the enterprise market. It also now puts them in more head to head completion with Microsoft and shows the IT side of business that Google’s application are secure for enterprise usage.

Are page views still the way to measure of the power of a website? Nielsen/NetRatings has announced they are abandoned page views as their method for the length of time visitors spend on sites. This of course will result in a shift of the top online properties and could result in an increase in demand for content such as video and audio as online engagement becomes more important. It will also result in analtics companies offering updated versions of their tool sets to help publishers provide results for advertisers, analysts and investors. Competitor comScore Media Metrix has also the move to different measurement standards.

Account Wins:

Lexico Publishing Groups taps AOL Canada to be online advertising sales representative

Headlines:

Digital Agency 9th Sphere turns 10!!!
Kaboose launches Kaboose Photo with Nikon

Toronto International Film Festival launches mobile competition

Deal Flow:

Tira Wireless Raises $5 Million in Financing

SelectCore to Acquire Canquest Communications
Knowledge Center:

77% of the World’s Youth are Addicted to the Internet

New Hires:

Nstein Technologies appoints Louis Mousseau as VP Corporate Development

Zi Corporation Names Andrew Gertler to Board of Directors

Upcoming Event:

As the World Searches II - October 31

Word Up! 07 - October 16

Engage Me - September 26

Categories: Features, Week in Review
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