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UpTrend Media, a Toronto based advertising network has recently entered a sales agreement to represent SavvyMom Media (www.savvymom.ca) reach their growing list of Canadian mothers. SavvyMom Media founders Minnow Hamilton and Sarah Morgenstern have been able to take the business they launched in December 2004 to targeted list of 12,000 subscribers with growth of 10% on a monthly basis. This is yet another niche online property that UpTrend Media has partnered with and others include Piczo.com, Miniclip.com, MommyClub.ca, CBS.com, CBS News.com and CBS SportsLine.com, along with Bolt Media, CarDomain.com and Lainey Gossip.com. Managing Director, Duke McKenzie adds, “We are delighted to have the opportunity to work with SavvyMom Media on their advertising initiatives, and through our comprehensive network of advertising contacts, we will ensure Savvymom.ca continues to broaden its appeal to advertisers seeking to reach a diverse range of Canadian moms.”

Categories: Features