With Facebook topping over 300 million users and Twitter having its own impressive numbers you can’t deny the fact that consumers around the world are using social networks. We’ve all heard for years that consumers can be a powerful word of mouth alley to your brand so it is no surprise to see retailers trying to leverage social networks and incorporate social shopping tools on their sites or using the ones on various social networks. Major brands such as Matell who have launched a new portal that bring all their brands under one roof making it that much easier for consumers to shop.
Emarketer points out that three-quarters of the merchants in the Internet Retailer Top 500 Guide have a presence on at least one of the major social networks or social shopping sites
As we move into 2010 two trends that we will see are micro-payments, making it that much easier for consumers to purchase good and services and mobile payments as smartphone adoption continues to grow.
Founder of Profectio of business sites which includes 
