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Kerry Munro Joins Home Depot Canada As VP Marketing and E-commerce

October 28, 2014 – 3:21 pm |
Kerry Munco

As retailer Home Depot looks to grow its digital presence, the company has recently hired Kerry Munro as its Vice President of Marketing and eCommerce. In the role, Kerry will be responsible for all things …

Dear Yahoo Canada, Your Brand Is In Trouble, The Streets Are Noticing

October 28, 2014 – 2:15 pm |

Over the years we have written about Yahoo Canada quite a bit and is miss-adventures in being a successful brand, to the point where we have been banned from their events – guess the truth …

Top Canadian Ad & Marketing Stories For Week Ending January 17, 2014

January 20, 2014 – 9:30 am |
Top Stories

Looking at our stats from last week, here are the most popular stories that you read about the Canadian advertising & marketing industry (or digital) on Profectio for the week ending January 17, 2014…

Breaking: TC …

Ringing The New Year, Yahoo Canada Unveils New Homepage

January 17, 2014 – 2:10 pm |
Homepage Tablet Screenshot

As they look to focus more on “you,” Yahoo Canada unveiled its newest homepage today with a stronger focus to provider users to personalization, whether Canadians are reading news stories, checking email, checking email; posting …

Breaking: Ivan Pehar Hired At Twitter Canada As Senior Account Executive

May 9, 2013 – 2:32 pm |
Breaking: Ivan Pehar Hired At Twitter Canada As Senior Account Executive

Twitter Canada has made another hire, Ivan Pehar will join the social network as a Senior Account Executive. Ivan will join Vicki Laszlo who we announced earlier today and Kristine Stewart who will head up Twitter Canada.

Riaz Sheikh Joins eyeDemand As Director Of Business Development

April 8, 2013 – 9:17 am |

Riaz Sheikh is the newest employee to join eyeDemand, a division of Toronto-based eyeReturn, who’s been on a strong growth path over the last few months as they’ve been ramping up their digital offering. Riaz joins eyeDemand as Director of Business Development overseeing their sales efforts. Prior to joining he was

Covers Media Group Taps Sionne Roberts As VP Of Sales & Marketing

April 5, 2013 – 8:21 am |

Online sports media company Covers Media Group, has hired Sionne Roberts as the company’s new Vice President of Sales & Marketing. As part of the role, he will head up all activities for the site who’s content is centered around sports gaming news, scores, and statistics. Sionne has had roles with

Yahoo! Canada Insights: Content Connections #FFWDadweek

February 4, 2013 – 9:50 am |
Yahoo! Canada Insights: Content Connections #FFWDadweek

Yahoo Canada returned to FFWD Advertising and Marketing Week 2013, and this year used their time slot to present a discussion panel called “Content Connections.” Yahoo’s Nick Drew, Research Manager moderated the discussion panel which also had Steve McAllister, Managing Sports Editor at Yahoo! Canada,

Yellow Pages Group and Yahoo! Canada Partner to Give Canadians an Enhanced Local Search Experience

November 26, 2012 – 10:33 am |
Yellow Pages Group and Yahoo! Canada Partner to Give Canadians an Enhanced Local Search Experience

Yellow Pages Group (YPG) and Yahoo! Canada announced an expansion to their existing partnership which is aimed to deliver Yahoo! Canada users with an enhanced local search experience

Yahoo Canada Says No Official Plans To Host An UpFront This Year

October 29, 2012 – 10:45 am |

We reached out to Yahoo Canada’s pr firm to confirm whether or not they will host an Upfront in 2012, and they have confirmed, “As it stands right now nothing is planned.” Not quite sure how to take that news, but I’m sure the company has something exciting planned, we’ll keep you posted when we hear more.