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Top Canadian Ad & Marketing Stories For Week Ending February 28, 2014

March 5, 2014 – 11:26 am |
Top Stories

Looking at our stats from last week, here are the most popular stories that you read about the Canadian advertising & marketing industry (or digital) on Profectio for the week ending February 28, 2014…

Capital One …

Vidyard Appoints Appoints Tyler Lessard As New Chief Marketing Officer

February 13, 2014 – 9:21 am |
Tyler Lessard

Video marketing platform Vidyard, has announced today the hiring of Tyler Lessard as their new Chief Marketing Officer to help the company extend its market leadership and sales momentum.  As part of the role, Tyler will drive …

Top Canadian Ad & Marketing Stories For Week Ending February 7, 2014

February 10, 2014 – 3:26 pm |
Top Stories

Looking at our stats from last week, here are the most popular stories that you read about the Canadian advertising & marketing industry (or digital) on Profectio for the week ending February 7, 2014…

AOL Canada …

AOL Canada Further Expands On Its Adap.tv, Hires Marla Natoli As Manager, Video & Mobile Monetization

February 5, 2014 – 1:44 pm |
Marla Natoli

AOL Canada seems to be ramping up on one of its recent acquisitions of Adap.tv, they have announced another hire as Marla Natoli joins the company.  Marla takes on the role of Manager, Video & Mobile Monetization and will be focused …

Rogers Looks To Launch Online Video Streaming Service To Compete Against Netflix

January 13, 2014 – 10:36 am |
Rogers

We are half way through the first month of the new year and the first rumour about Rogers, Canada’s largest telecommunications company has circulated across many media outlets as to their next big move.  According …

6 Trends That Will Drive A Shift In Media And Entertainment In 2014

January 8, 2014 – 1:50 pm |
Black White TV

Sandvine issued a report that showed more than 50% of all video streaming content on the Internet so we are definitely in a new era, and it is only going to increase over the years.  This …

Mayor Rob Ford & Brother Look To Take A Crack At Their Own Interview Video Show

December 2, 2013 – 10:41 am |
Great White North Rob Ford

We’re not sure who they are, but apparently there is a “Ford Nation,” a number of fans of Toronto’s Mayor Rob Ford who are still supporting him after the last few months of his very …

AOL Canada Expands Adap.tv Team, Adds Mike Evans

November 19, 2013 – 10:40 am |
Mike Evans

Back in September AOL acquired Adap.tv for $405 million which was a smart move as it will help strengthen one of their healthiest units, AOL Networks.  Over the last few months AOL has been busy integrating Adap.tv …

Blue Ant Media Launches Smithsonian Channel ln Canada [Pics]

November 18, 2013 – 1:57 pm |
Marc Garneau

With only two years under their belt, Toronto-based Blue Ant Media has quickly grown the multi-channel media company with a number of channels including ravel+Escape, Bite TV, Cottage Life and AUX TV.  At the company’s two …

Vimeo Offers Filmmakers $10,000 For Exclusive Rights To Indie Films During #TIFF13

September 3, 2013 – 10:35 am |
Vimeo Offers Filmmakers $10,000 For Exclusive Rights To Indie Films During #TIFF13

Vimeo is offering independent filmmakers a $10,000 advance to make their movies available online through the site’s Vimeo On Demand service. Unlike YouTube, Vimeo has often been known as more of an “artsy” destination for videos, so makes sense that they’d try to leverage TIFF to boost the number of videos on the service.