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Call For Entries, Social Media Influencer Awards, Time Is Running Out

By Dave Forde / February 25, 2015

Has your organization created an amazing social media campaign? Then tell us your story by entering the 2015 Social Influencer Nation Awards. Social Influencer Nation Awards are open to all agencies, brands, companies and creators of social media across Canada. Each submission must have been planned, produced and executed from a Canadian office between January […]


What the New Facebook Place Tips Feature Means For Businesses

By Steve Buors / February 10, 2015

Guest Post: Steve Buors is CEO and Co-Founder of Reshift Media. He has over a decade of digital marketing experience and has earned a reputation for being on top of emerging trends in social, search and mobile solutions. He has led many strategic initiatives and managed large teams of professionals in some of Canada’s leading […]


5 Reasons Why 2015 Was A Weird Year For Super Bowl Ads

By Jeff Roach / February 2, 2015

Guest Post by Jeff Roach Power. Jeff is Chief Strategy Officer and Chief Creative Officer at Fuel, Roach is tasked with strategic planning and consumer trends and insights surrounding digital experiences for global youth brands. With 20 years in advertising and marketing communications, and a majority in youth marketing, Roach has launched products, developed brands, […]


Top 10 Most Influential Brands In Canada [Ipsos Reid] #FFWD2015

By Dave Forde / January 28, 2015

Like clock work, Steve Levy, Chief Operating Officer at Ipsos Reid Canada took the stage as part of the annual FFWD: Advertising & Marketing Week to announced its annual, and once again Google took the top spot. Most Influential Brands in Canada 2014 Google Microsoft Facebook Apple YouTube Walmart Visa Tim Hortons Samsung *NEW to […]


Nominations Open For Canada’s First Annual Social Influencer Nation Awards

By Dave Forde / January 23, 2015

Nominations open today for Canada’s first annual Social Influencer Nation Awards. These nationwide awards will celebrate the best of Canadian Social Media Influencers, the Best Social Media Campaigns and voter’s favourite Social Media Tools. Winners will be announced at an awards gala in downtown Toronto this April 2015. “The entire team is excited about the […]


Event: Social Influencer Nation – Meet n’ Greet – Jan 29

By Dave Forde / January 5, 2015

From Ellen’s Oscar selfie, #BringBackOurGirls, Ice Bucket Challenge, World Cup, blog posts, content marketing, photos and videos of cats chasing lights, they have all filled our inboxes and phones during 2014, what a year! As we roll into 2015, Social Influencer Nation invites agencies, brands, influencers, marketers and anyone who wants to start 2015 off on the right […]


Dear Yahoo Canada, Your Brand Is In Trouble, The Streets Are Noticing

By Dave Forde / October 28, 2014

Over the years we have written about Yahoo Canada quite a bit and is miss-adventures in being a successful brand, to the point where we have been banned from their events – guess the truth hurts?  At one point they were the largest company on the Internet. Unfortunately, a number of mistakes and five CEO […]


FranWorks Reshifts Its Social Reach With Social Brand Amplifier

By Dave Forde / September 19, 2014

Earlier this week we told you about the latest product to from Toronto-based Reshift Media called Social Brand Amplifier, well it looks FranWorks Group of Companies has integrated the solution into their business.   FranWorks which owns and operates food brands such as Elephant & Castle, Original Joe’s, and State & Main locations across Canada […]


Are You Ready To “Experience DC?” College Rolls Out Its Biggest Recruitment Campaign

By Dave Forde / September 8, 2014

With the 2014-2015 academic year in full swing, Durham College (DC) recently launched its multi-platform Experience DC campaign – and this is most progressive marketing campaign in the college’s history to date. The campaign will run over the next year, and was to bring the college experience to prospective and current students; parents; teachers; and the community via […]

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