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Articles tagged with: Bell Media

Hollywood Suite Promotes Julie Kumaria To Senior Director of Marketing

May 20, 2014 – 9:27 am |
Julie Kumaria

Julie Kumaria was recently promoted at the Hollywood Suite to the role of Senior Director of Marketing from Director of Marketing, heading up all marketing efforts to the entertainment company.
Previously she was an Affiliate Marketing …

Top Canadian Ad & Marketing Stories For Week Ending May 16, 2014

May 20, 2014 – 8:57 am |
Top Stories

Looking at our stats from last week, here are the most popular stories that you read about the Canadian advertising & marketing industry (or digital) on Profectio for the week ending May 16, 2014…

Bell Media …

Bell Media And Nissan Partner, Go Big And Bang With Jim Parsons

May 15, 2014 – 2:36 pm |
Jim Parsons

Today, Bell Media announced today that actor Jim Parsons will be featured in two, custom Nissan Micra commercials set to air exclusively in Canada – on CTV, CTV Two, the CTV GO app, and The Comedy …

On The Move – Advertising & Marketing Roles – January 20, 2014

January 20, 2014 – 10:00 am |
On The Move

Here are a few new moves within the Canadian advertising and marketing industry for January 20, 2014:

Amelia Stein has joined Bell Media as an Account Manager, previously she was with Ramius Corporation as an Account …

MTV Gets Rolling With Ford Fiesta For #IN24 Social Documentary Campaign

August 20, 2013 – 11:07 am |
MTV Gets Rolling With Ford Fiesta For #IN24 Social Documentary Campaign

MTV has teamed up with Ford to launch #IN24, a social documentary featuring six artists experiencing their Ford Fiesta in unique and personal ways, in a 24-hour window. The documentary is hosted at MTV.ca/in24, and produced in collaboration with six Canadian musical artists, each of the #IN24 journeys features a short video, photos, and social activity. One video will launch each week through Sept. 17, with singer-songwriter Kay’s escape to Niagara Falls,

Less Than 60 Days In, Kristine Stewart Kicks One Outta The Nest (Update)

August 14, 2013 – 10:10 am |

Twitter Canada quickly ramped up with some new business with a major research partnership with Bell Media, and the Twiter Amplify program with Shaw Media. On the flip side, we have heard from multiple sources that Twitter Canada’s Kristine Stewart has already let go on one her employees, or flock as they are referred to internally.

Open For Business: Chapman & Lago Form Branded Content Television (BCT)

June 10, 2013 – 1:45 pm |

Branded Content Television (BCT Inc.) opened its doors today, headed up by Carmen Lago, Former Director of Brand Partnerships at Bell Media. Carmen will be working with Co-Founder Tony Chapman, President and CEO of Capital C, who steps in as an advisor and investor to the firm.

AcuityAds Hires Nicholas Landry As VP Of Product And Operations

June 7, 2013 – 2:24 pm |

Toronto-based AcuityAds just announced that they have hired Nicholas Landry as the RTB provider’s new Vice President Of Product And Operations. Previously he was with Bell Media as their Associate Director – Performance Media since 2009. While at Bell, Nich

Bell Media & Twitter Form New Canadian Research Partnership

June 7, 2013 – 10:35 am |
Bell Media & Twitter Form New Canadian Research Partnership

Bell Media and Twitter announced this week announced a new partnership around a number of important analytics initiatives relating to social media and television. As part of the new partnership, new research will be created that will focus on the social TV behaviour of Canadian viewers, the return on investment of social TV initiatives, and the relationship between audience engagement and Twitter activity.

Bell Media & Blackberry Launch New Digital Series Called "LIVE/WORK"

May 2, 2013 – 1:31 pm |

With their two new devices on the market, Blackberry has partnered with Bell Media to launch a new digital series called LIVE/WORK. This is the first digital series to be made for Bell Media’s lifestyle destination TheLoop.ca. With a strong desire for work/ life balance, this new series will look to