Search Engine Marketing Seminar – February 28 – Toronto

On the heels of yesterday’s SOLD OUT social media event we bring you the next Power Breakfast Seminar, “As the World Searches.” There is no doubt that search engine marketing is a very hot area. Advertisers and marketers are constantly trying to keep on top of the changes so we’ve gone out and put together a great line up of speakers to help you get the answers you need to to maximize your search engine marketing (SEM) campaigns and deliver better business results. Registration is open, secure your seat for this event today.

Speakers:

Eric Morris, Account Executive, Google Canada

Martin Byrne, National Director Search Marketing, Yahoo! Canada

Julie Batten, Manager of SEM Solutions Group, Non-Linear Creations

Jason Dailey, Lead Search Media Strategist, Microsoft

Register now to attend As the World Searches by clicking here.

Agenda:

Eric will how to drive “free” organic traffic to your site and calculating ROI of your SEM and SEO campaigns; as well he’ll share some insights to help you prepare for your search engine marketing campaigns.

Martin will talk about the New CA Search Landscape – What the coming dramatic changes to the Search Marketing landscape in Canada in 2007 will be and mean and what role with Yahoo play in that space now and in the future.

Julie will share emerging trends in online marketing and what they mean for your business. How will these trends impact search engine marketing, are these activities appropriate for your organization, and what are some limitations or challenges associated with them?

Jason will talk about the next generation of search engines, and how their new capabilities can help advertisers make better use of targeting to increase campaign results.

When: February 28, 2007
8:00 – 8:30 – Registration and Full Breakfast will be served
8:30 – 10:00 – Presentations

Cost: $75 (includes FULL breakfast)

Where: Ontario Club – 30 Wellington Street West (Wellington & Bay Street), Toronto, Canada

I want to attend the Search Engine Marketing Breakfast Seminar

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Previous Power Breakfast Seminars – “Social Media – The Sex and Sizzle”

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