Features »

January 10, 2017 – 10:50 am |

They might be the largest telecommunications company in Canada, but 2016 was not a kind year for Rogers and one that the company would most likely want to forget ever happened. For years the company has …

Read the full story »
Account Wins
Campaign Corner
On the Move
Financial Results
Photos

Gold Bond Ultimate Taps TC Media For Multiplatform Campaign

April 1, 2014 – 10:29 am | Comments Off on Gold Bond Ultimate Taps TC Media For Multiplatform Campaign
Gold Bond Ultimate

The Gold Bond Ultimate skincare brand has chosen TC Media, Touché! and lg2 to design and execute the brand’s most significant multiplatform advertising and marketing campaign in English Canada. TC Media was selected as the …

Virgin Mobile Introduces SmartKicks, Wearable Tech With Style

April 1, 2014 – 10:07 am | Comments Off on Virgin Mobile Introduces SmartKicks, Wearable Tech With Style
Virgin Mobile - SmartKicks

Never to be outdone by the competition, Virgin Mobile made history today,  officially rolled out SmartKicks today, the newest wearable technology to hit the market.  April 1st marks its official launch and we have the …

HTC One (M8) Launches In Canada [Video]

March 26, 2014 – 10:06 am | Comments Off on HTC One (M8) Launches In Canada [Video]
HTC One (M8)

HTC launched its latest device at a special event yesterday in New York as the company unveiled the new HTC One (M8) which is a follow up to its HTC One (M7) device.

HTC One (M8) Specs:

 5-inch, full …

Contiki Canada Wants Millennials To Have #NOREGRETS In Latest Campaign

March 18, 2014 – 9:38 am | Comments Off on Contiki Canada Wants Millennials To Have #NOREGRETS In Latest Campaign
Contiki Noregrets

As part of their latest campaign, Contik launched their #NOREGRETS Adventure Challenge which is designed to encourage young travellers age 18-35 to get outside their comfort zone and travel to new places, as well they have …

Céline Dion Says, “Bullying: I say NO!” In New PSA And Toolkit From The Fondation Jasmin Roy

March 13, 2014 – 1:09 pm | Comments Off on Céline Dion Says, “Bullying: I say NO!” In New PSA And Toolkit From The Fondation Jasmin Roy

Today, The Fondation Jasmin Roy has unveiled “Toolkit for Schools to Address Bullying”, a two-part toolkit to help schools across Quebec reduce and prevent bullying and violence.  With Quebec’s Bill 56, which took into effect in June 2012, the Fondation …

Boston Pizza Canada Gets Its Social Presence Amplified On Facebook

March 13, 2014 – 1:00 pm | Comments Off on Boston Pizza Canada Gets Its Social Presence Amplified On Facebook
Boston Pizza Reshift Media

Leveraging the success they have had in the past with their Social Brand Amplifier solution, Toronto-based Reshift Media has completed work with Boston Pizza Canada to power their network of Facebook pages to help increase their local …

Breaking: 500px Acquires Authintic Analytics Technologies, Aims “To Be The Netflix Of Photos”

March 11, 2014 – 1:49 pm | Comments Off on Breaking: 500px Acquires Authintic Analytics Technologies, Aims “To Be The Netflix Of Photos”

We’ve covered Toronto-based 500px before and their fast rise to become a key player in the online photo sharing space, late last year the company raised $8.8 million.  We heard from an source last week, …

Top Canadian Ad & Marketing Stories For Week Ending March 7, 2014

March 10, 2014 – 10:18 am | Comments Off on Top Canadian Ad & Marketing Stories For Week Ending March 7, 2014
Top Stories

Looking at our stats from last week, here are the most popular stories that you read about the Canadian advertising & marketing industry (or digital) on Profectio for the week ending March 7, 2014…

Michael Howatson …

Top Canadian Ad & Marketing Stories For Week Ending February 28, 2014

March 5, 2014 – 11:26 am | Comments Off on Top Canadian Ad & Marketing Stories For Week Ending February 28, 2014
Top Stories

Looking at our stats from last week, here are the most popular stories that you read about the Canadian advertising & marketing industry (or digital) on Profectio for the week ending February 28, 2014…

Capital One …

Event: Beat The Heat – Fast Connections & Fusion, The Networking Edition – Feb 25

February 18, 2014 – 11:18 am | Comments Off on Event: Beat The Heat – Fast Connections & Fusion, The Networking Edition – Feb 25

Ol’ man winter is still here, but that is no reason why you can’t still grow your business, and have a little fun while doing it…
Join us on February 25th as we invite Toronto’s business …