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Since 2008, Profectio has been the home for advertising and marketing professionals looking for news about the companies and people behind the great campaigns and work in Canada. We deliver our readers top stories, news, trends, and tips about the Canadian online advertising and marketing industry since our launch.


Recent Stories:

Toronto Shortlisted On Amazon Second HQ Search, Canadian Advertising Industry Embraces The Possibility
The world woke up a very interesting update from Amazon this morning, no it is not another version of their artificial intelligence-based speakers, but instead an update on their search for host city for Amazon's second North American headquarters.
Facebook Live: Q&A About the News Feed [Event]
There's been a lot of panicked chatter over the past few days about Facebook's algorithm change, and how it's going to affect business pages. Join us in this Live session, where we'll separate the fact from the fiction, suggest concrete ways you can still achieve organic reach, and answer your questions about what the change means for your page.
Yellow Pages Cuts 500, Could Bad Acquisitions Have Been A Factor?
Yellow Pages (YPG) announced the company was cutting 500 employees or close to 18% of its staff across various departments this morning, while this is bad news for those affected it does not come as a surprise.
Who Has Been Hired At FreshBooks, Mediaedge:cia, Shopify
On The Move - Here are a few new moves and promotions within the Advertising & Marketing industry for January 16, 2018.
Most Popular Canadian Ad Stories For Week Ending January 12, 2018
Here is our roundup of the most popular advertising and marketing stories that you read on Profectio for the week ending January 12, 2018.
Jessica McGrogan Appointed Managing Director Of Adobe Ad Cloud Canada At Adobe
Jessica McGrogan promoted to the role of Managing Director, Adobe Ad Cloud Canada at Adobe. In the role Jessica will lead a team focused on growing Adobe's various cloud products. Prior to the promotion
Who Has Been Hired At Genuine Media, john st, Media Experts
On The Move - Here are a few new moves and promotions within the Advertising & Marketing industry for January 9, 2018.
Breaking: Doug Hawe Appointed Head Of Digital Marketing At SAS
Doug Hawe is starting of 2018 as the new Head of Digital Marketing, Canada at SAS Canada. In the role Doug will be responsible for the development of the digital strategy for SAS Canada
Most Popular Canadian Ad Stories For Week Ending January 5, 2018
Here is our roundup of the most popular advertising and marketing stories that you read on Profectio for the week ending January 5, 2018.
Join Us For Our State Of The Nation, 2018 The Year Of The … Event
join us on  January 24, 2017  for our "State of the Nation - 2018, The Year Of The..." event where you will gain insight into the major trends and shifts in the market for the coming year ahead and find out how you need to be prepared!


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