RSS feed. Thanks for visiting! Thanks for visiting! This site posts interviews, news, stories and jobs about Canadian advertising, marketing, public relations and technology companies - "the connected community". Go ahead, subscribe to our feed!

There is still a lot of debate in the industry as to whether or not email marketing is still solution for marketers to reach their customers and prospects, but sometimes you just can’t beat the numbers. Out in Halifax, Nova Scotia, Mailworkz is still having tremendous success with their email marketing suite “Zebratracks” which was launched in January 2007. They have been able to increase their customer based by an average of 23% per month since launching the new platform, and in May saw a record 150% sales growth. Sales Manager Lesley Fegart for Mailworkz adds that “Zebratracks is rapidly gaining market share, with a remarkable 150 per cent increase in sales, which is more than 10 times the industry growth rate, with Mailworkz’ solid brand, strong reputation in the opt-in email marketing industry, and steadily increasing roster of customers, the future looks bright.”

Mailworkz currently has over 10,000 customers in various industries ranging from accounting, law and retail to real estate, tourism and advertising since their launch in 1999.

Categories: Financial Results, For The Books