Junior Search Engine Marketing Specialist - Toronto
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non-linear creations inc. is a full-service e-business solutions provider. Our core areas of practice include content management, website design, enterprise search, and email marketing. In recent years, we have added a Search Engine Marketing (SEM) area of practice to our service offerings.
Key Responsibilities:
- Execute search engine marketing campaigns for a range of clients, which includes the following activities:
- Keyword Research
- Organic Search Engine Optimization (SEO)
- Pay-Per-Click (PPC) Campaign Creation and Management
- Benchmarking and Evaluation
- Link Building
- Reporting and Analysis
- Work effectively with the SEM Lead, Project Managers, Developers, and other team members to deliver results
Must-have qualifications:
- Thorough knowledge of search engines and the Internet
- Understanding of fundamental marketing principles, particularly in the on-line sphere
- Effective oral and written communication skills
- Ability to learn quickly and adapt to new challenges
- At least 1 year related work experience
- Ability to work well both independently and in a team environment
- Intermediate knowledge of Microsoft office suite (e.g. Word, Excel, PowerPoint)
- Degree or diploma in marketing, communications, e-business or similar
Additional Preferred Qualifications:
- Experience running search engine marketing activities, including organic SEO and PPC campaigns
- Previous employment in an agency / services firm setting
- Basic HTML knowledge
- Bilingual
This position offers long term opportunities for growth, and the potential to eventually work with big brands. A motivated self-starter who is eager to learn would be ideal for this position.
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