John Stichweh named Senior Vice President, General Manager, Critical Mass Toronto
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John Stichweh has been hired by Critical Mass as the Interactive agency’s new Senior Vice president, General Manager for their Toronto office. Prior to joining Critical Mass, John was Director of Global Interactive Marketing at The Coca-Cola Company where he developed and executed the digital strategy for Coca-Cola Classic, Coke Zero and Sprite. He has also with Procter and Gamble (P&G) for 15 years where he was Head of Interactive Marketing for the Global Baby & Family Care Business Unit leading global programs such as Pampers.com.
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