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Online com comparison site has hit a milestone since its inception in 2005 and entered the 2,000,000 unique visitors club. The Vancouver baased company offers consumers a healthcare products comparison shopping site. “HealthPricer unique visitors have been growing by 33% month on month for the last four months,” says Michael I. Brown, President and CEO of HealthPricer Interactive. “We have learned a lot about targeting and attracting the ready-to-buy health product consumer to our Contact Lens and Prescription Drug departments. By applying these same successful online target marketing strategies across our other much bigger departments of Supplements, Beauty/Hygiene and Medicine Cabinet, we expect to see even more significant month over month increases in our unique visitors and hence our revenue.”

HealthPricer attributes the growth to constant tweaking of thir targeting strategies and particular focus to key consumer demands for products such as “prescription drugs” and “contact lenses.”

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Categories: Features