Canwest’s online property Dose.ca recently launched its redesigned site aimed at giving visitors more entertainment content while continuing to create new and unique ways to help advertisers engage with the 18 – 34 age crowd.
“There’s lots of choice out there for consumers of pop culture,” says Ray Philipose, Vice President of Strategy and Product Development for Canwest Digital Media. “What makes Dose.ca a real standout is its irreverent yet trusted take on the entertainment scene delivered by top-notch journalists and editors.”
For the redesign Dose.ca listened to their readers and will now offer additional photos and video, an embedded video player, as well there is a updated look and feel with new graphic-enhanced background. A customized version of Facebook Connect called Facebook Fun Box which allows users to become a fan of other users of the site allowing for increased interaction. New search features have been added where users can search the latest club and concert listings in your town from the homepage.
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