RSS feed. Thanks for visiting! Thanks for visiting! This site posts interviews, news, stories and jobs about Canadian advertising, marketing, public relations and technology companies - "the connected community". Go ahead, subscribe to our feed!

Looking across Canada for the last two years there has been a lot of talk about social media, but very few companies have been able to and Eli Singer wants to change all that. Toronto based Cundari officially announced the creation of Social POV, which is a new division headed up by Eli Singer as Managing Director. Social POV already has some clients under its belt including WWF, Royal Ontario Museum and CIBC Run for The Cure which they have been working with over the last few months. One of the differentiators that might give Social POV a leg up on the competition is their advisory board including Rocketboom’s Andrew Baron, Kevin Bracken and Lori Kufner (Newmindspace), Todd Defren (SHIFT Communications) and Brian Oberkirch.
Who’s behind this team?

This is a very unique model for an agency to take and each of the advisory board members has done something unique with the social media world that can only bring more power to the work that Social POV will continue to produce.   To date public relations firms across Canada have been quicker to embrace social media, but today is a new day and a new player has entered the arena.

Categories: Features
Tags: