CBC.CA Names Indusblue Agency of Record

By Dave Forde on May 30th, 2008

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The Indusblue crew continue to excel and win new business year after year as the Co-Founders Darren Periera and Dalton Periera take their once quiet interactive agency to new levels. Their latest success is being names Agency of Record for CBC.ca where they will provide interactive advertising and marketing services. As part of the two-year agreement, Indusblue will help work with CBC to build online environments for potentially any number of CBC departments including sports, news, entertainment, media and sales.

“This agreement is a great vote of confidence for our agency,” says Darren Pereira, co-founder and new business director, Indusblue. “The noteworthy successes of our previous projects with the CBC have showcased the value of Indusblue’s strategic interactive approach and our ability to create high-impact, online content. This new, expanded relationship makes us a closer partner with CBC and we can’t wait to create other interactive experiences that truly excite, engage, educate and entertain visitors to CBC.ca.”

Having used the agency myself for an online advertising campaign in the past I know Indusblue does create great work that captures audiences attention as Darren puts it himself, “…our guys are the rock stars of this business and we are
committed to putting our imagination to work to develop interactive online initiatives.” Indusblue and CBC have had a working relationship for the past few years and Indusblue recently helped to develop a campaign for the 2006 Olympic Winter Games site on CBC.ca.