Canadian wireless data usage expected to triple by 2010
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Some new data has been released from The Canadian Wireless Telecommunications Association (CWTA) in which the industry association is predicting the billion-dollar wireless data usage by Canadians to triple by 2010 due in part to increased usage of wireless
e-mail, text messaging and Internet access.
The Blackberry Effect
One big factor in the increased wireless usage is Canada’s very own Research In Motion (RIM), maker of BlackBerry smartphones which has sold over 20 million worldwide to date. “Canada was the birthplace of the BlackBerry platform and Canada continues to generate the highest per capita penetration of BlackBerry smartphones in the world today,” said Jim Balsillie, co-CEO of Waterloo, Ontario-based RIM.
“We are fortunate to be located in a country with a thriving wireless industry that continues to offer businesspeople and consumers world-class wireless data services. RIM works with hundreds of carriers internationally and I am proud to say that the Canadian carriers and our collective success are well respected within the worldwide industry.”
Wireless Content is King?
The report also indicated approximately 10% of the average Canadian’s monthly cell phone usage is now related to wireless data, t xt messaging, mobile satellite radio, unlimited music downloads, wireless e-mail and wireless video calling have all played a part in driving this. Wireless carriers are shared they are seeing a 50% increase per quarter and CWTA expects this to grow to $3 billion in the next 3 years.
Other Wireless Stats
- Canadians use an average of 400 minutes per month
- Text messaging volumes reach 30 million per day
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