Author: Giles Crouch

The Home Invasion Of The Future

Guest Post: Giles Crouch is one of Canada’s leading thinkers on issues relating to our digital world including social media and civil society. He brings 20 years experience in the technology industry, including co-founding two software companies; a .com and a Big Data analytics firm.  You can connect with Giles on LinkedIn or Twitter. The commute home was a nightmare; a few accidents and sluggish drivers. You’re exhausted, you’ve picked up the kids. You just want to be home. It’s a chilly autumn night too, so you launched your HomeLife app on your smart phone, told the furnace to heat up the house, the...

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The Future of Sports In A Digital World

Guest Post: Giles Crouch is one of Canada’s leading thinkers on issues relating to our digital world including social media and civil society. He brings 20 years experience in the technology industry, including co-founding two software companies; a .com and a Big Data analytics firm.  You can connect with Giles on LinkedIn or Twitter. In a few years, the way we watch sports will not change much. How we interact with sports teams and the stats we all love to banter about…will change drastically.  It all started with FitBit, Jawbone, the Nike+ products. Now Apple Watch and other smart watches.  Even, Adidas is integrating...

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The Downside To Tools Like Hubspot & Hootsuite

Guest Post: Giles Crouch is one of Canada’s leading thinkers on issues relating to our digital world including social media and civil society. He brings 20 years experience in the technology industry, including co-founding two software companies; a .com and a Big Data analytics firm.  You can connect with Giles on LinkedIn or Twitter. You’ve spent a lot of time as a marketer getting your social media strategy in place, setting up accounts, backgrounds and all that fun. You’ve signed up with HubSpot or Hootsuite, tied in some social media monitoring tool on top of their stats reporting. You are so going to own...

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Microsoft Is Disrupting Google, Your Next

Guest Post: Giles Crouch is one of Canada’s leading thinkers on issues relating to our digital world including social media and civil society. He brings 20 years experience in the technology industry, including co-founding two software companies; a .com and a Big Data analytics firm.  You can connect with Tris on LinkedIn or Twitter. For years with Google Apps and such tools like Google Docs and Spreadsheets the pundits decried and hailed the death of Microsoft. The old software curmudgeon was a wasting laggard, isolated in it’s digital ivory tower and enslaved to the now fading enterprise era. Google was disrupting Microsoft and gaggles...

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