AOL Canada Rides West With Huffington Post Canada Western Canada Expansion
As they prepare for their one year anniversary of the launch of Huffington Post Canada, AOL Canada has also announced plans for an expansion in Western Canada with two new sites, HuffPost British Columbia and HuffPost Alberta. The sites will feature HuffPost’s mix of news, blogging, community, and social engagement, to capture the unique cultures of both provinces, with regional editorial teams leveraging the power of the HuffPost platform to deliver the most important and most entertaining local stories.
“HuffPost Canada was our first international edition and has always had a special place in the HuffPost family,” said Arianna Huffington, President and Editor-in-Chief of HPMG. “And I’m delighted that we’ll be welcoming even more voices to the conversation by expanding to British Columbia and Alberta, just as we expanded to Quebec in February. Since we’re already in a celebratory mood with HuffPost Canada approaching its first birthday, there’s no better time to enlarge the discussion with the unique perspectives of these vibrant provinces.”
“More than one third of all Canadian traffic to Huffington Post sites is from Western Canada, so regional expansion is a natural progression,” said Graham Moysey, General Manager, AOL Canada. “The site has seen tremendous success since its launch in May 2011; monthly unique visitors to Huffington Post sites have increased 80 per cent to 2.8 M UVs.”
The two new sites are not expected to launch until Fall 2012.
Latest posts by Dave Forde (see all)
- Hyundai Canada Selects FUSE Marketing As AOR - December 9, 2014
- Confirmed, SAY Media Exits Media Business, Layoffs Hit Canada - December 9, 2014
- 2014 CMA Awards, And The Winners Are… - December 8, 2014