Canada, are you ready to have your taste buds explode? SUBWAY Canada’s Prime Rib Melt sandwich is returning to the restaurant’s menu today and will be available all across Canada.
SUBWAY Restaurants has partnered with Canada Beef, the national organization representing the promotion of the Canadian cattle and beef industry worldwide, to bring its Prime Rib Melt Sandwich to Canadians.
To help launch the SUBWAY Prime Rib Melt sandwich, an advertising campaign has been created which will be supported by a national TV, radio and digital advertising campaign which will run from October 19 to November 22, 2015.
Agencies Behind SUBWAY Canada’s Prime Rib Melt:
- Public Relations & Social Media – Veritas Communications
- Creative – Sid Lee
- Media Buying – Carat