The Canadian Broadcasting Corporation, better known as CBC saw a lot of changes last year, but over the last six months broadcaster has been investing heavily in talent (like here, here and here) and partnerships to bolster their digital offering.
We have now learned that CBC has hired Heather Gordon as their new Director Digital Sales. Heather comes to the table with 10 years of digital sales, most recently with Bell Media as Digital Group Manager, Entertainment Specialty, VEVO Canada.
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