FUSE Marketing Group Hires Pelland, Promotes Taylor
FUSE Marketing announce they have hired Marc Pelland as Creative Technologist and the promotion of Brie Taylor to Director of Client Services, effective immediately.
The agency has boosted its technology clout to its creative department with the hire of Marc, formally of the global tech firm, Infusion. His extensive experience in creative technology includes agency positions at Critical Mass, Union and Crispin Porter+Bogusky in the US. His wide portfolio of work on brands such as Microsoft, Samsung and BAE has garnered him a Cannes Lion, One Show Pencil and a Clio for his work at CP+B.
As part of the FUSE’s account services department, Brie Taylor has been promoted to Director of Client Services. Previously she was account director on FUSE partnerships with blue chip clients including Canadian Tire, Tim Hortons, and Kruger LLB, among others. She will continue to maintain her key client relationships while assuming more management and planning elements in her portfolio and playing a key role on the agency’s executive team. She is an integrated marketing specialist with close to fifteen years of experience including prior partnerships with Holt Renfrew, Weston Bakeries, and Corby Distilleries. Her strategic leadership and critical thinking skills have produced award-winning work on some of Canada’s leading consumer brands. As a strong communicator and collaborator, Brie will oversee cross-functional teams and lead the strategic planning process to deliver on the agency’s mandate of strong, measurable business results.
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