FUSE Marketing Group Adds Three In Toronto

BY: 

Dave Forde
March 18, 2014

NewHire_Mar4_Scott_Brook_lowres 2FUSE Marketing Group announced the addition of three new hires to the brand activation agency in Toronto this week.  Kelley Doris takes the reins as Digital Communications Strategist and Brook Johnston returns to the agency as copywriter, both joining the agency’s creative team led by CD Patrick Weir.  Scott Heaney joins the digital department, headed by VP Lane Buie, as director of delivery and will lead execution on digital projects.

The portfolio of work by Kelley — formerly of Goods & Services — represents major brands in a variety of categories including Fairmont Hotels, Teva Pharmaceuticals, Sobeys, HBC Financial, Fujifilm, PC Financial, LCBO, Joe Fresh, Home Depot and Royal Bank.  At FUSE she will take the lead in the community management of Kruger’s brands across their social networks as well as creating social content for Cashmere, Scotties, Sponge Towels, EnviroCare and Purex.

Brook Johnston returns to FUSE from Cheil where he worked on Samsung Canada, developing national campaigns for their mobile, home appliance, and consumer electronic divisions.    

As the leader of all agency projects, Scott is responsible for directing and supervising the project management organization, and best practices in delivery.  His focus will be on planning, defining, and executing interactive projects at the highest level of quality required to achieve measurable results for clients.

 

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Dave Forde


Dave “The Connector” Forde has been involved in the marketing, public relations and technology industry across Canada for over 20 years in various sales and marketing roles, he launched The Connected One network of business sites which connects buyers to the right sellers. Profectio and PR In Canada covers news about the marketing and public relations industry each day helping professionals advance their career and businesses. He also serves as an advisor to a number of businesses across the country. Find Dave on LinkedIn and Twitter.


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