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I Love Rewards, Rebrands To Achievers, Secures $24.5 Million In Financing

Submitted by on October 3, 2011 – 10:10 am

I Love Rewards has been on a constant growth path, its been interesting to watch this company especially since I can still recall first meeting Founder & CEO Razor Suleman at their first office which was located in a pretty sketchy part of Toronto. Over the years they have continued to refine the business and delivered many employee recognition programs to a number of clients across North America, and caught the attention of the venture capital community along the way.  Last week they announced a re-branding from I Love Rewards to Achievers, which signifies more changes and growth to come.

They have also secured a new round of financing with a $24.5 million investment in a Series C financing, led by Sequoia Capital with existing investors, JLA Ventures, GrandBanks Capital and the Ontario Venture Capital Fund (Managed by NorthLeaf Capital).  The funds will be used to further expand on their sales and market efforts. Over the last year the company has set up a base of operations in San Francisco, and seen monthly revenues increase by 105% over the last 12 months.

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Dave Forde

Dave “The Connector” Forde has been involved in the technology industry across Canada for over 10 years in sales and marketing roles, he launched PR In Canada, and on Profectio.

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